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Prepare to change your haircare habits for good! This super-smart cream cleans and conditions every strand from root to tip. Packed with natural wonders like Aloe Vera and essential oils, this smart formula cleans, conditions and nourishes. Scalp-soothing to promote healthy hair growth, it provides no-lather cleansing that helps keep colour luminous for longer. Genius. After years of washing with traditional shampoo, no-lather cleansing may feel a little strange at first. While most people feel a difference in their hair straight away, Percy & Reed recommend using Wonder Cleanse & Nourish at least three times to re-set your hair washing habits for good. 1. Wet your hair thoroughly in the shower. 2. Dispense a few pumps and massage Percy & Reed Perfectly Perfecting Wonder Cleanse & Nourish into your scalp and roots, then smooth through lengths and ends, distributing well with fingers or a comb so every strand is coated. Use more if needed for your hair length or texture. 3. After a few minutes rinse out thoroughly, and you're done in one! No conditioner needed. You can shampoo out if you prefer; you still won't need conditioner. 4. Dry and style as usual. 250ml